đ About Pulley Pulley's mission is to make it easier for anyone to start a company. We believe more founders should existâand they should spend their time building, not managing the complexity of equity. Pulley helps founders understand, operate, and optimize their ownership from day one. We're a high-performing, product-driven team building the next generation of equity and business management tools in an AI-native world. Over 4,000 companies rely on us today, including Linear, Runway, Fathom, and Roam. Our growth has been entirely organic, and we're scaling the team to meet accelerating demand. đ About the Role We're hiring a Product Marketing Manager to help shape and drive how our products are understood, positioned, and brought to market. This is a core individual contributor role for someone who can own messaging and go-to-market for a meaningful area of the product, partner closely with cross-functional stakeholders, and turn customer and market insight into clear, compelling narratives. Product Marketing plays a critical role in how we growâhelping customers understand our value, helping Sales win deals, and helping Product build what matters most. In this role you'll partner with Product, Sales, Customer Success, and Growth to drive launches, create GTM strategies, and conduct research that drives adoption and revenue impact. Youâll have real ownership, visibility, and the opportunity to make major contributions to Pulleyâs success. đ What You'll Do
Own messaging and positioning for your product area or customer segment Partner with Product Managers to deeply understand the product, roadmap, and customer needs; produce documentation and assets to share your understanding internally and externally Lead product launches and feature announcements end-to-end, orchestrating cross-functional execution across Sales, Growth, and CS Develop customer-facing narratives, including website copy, product pages, launch assets, and lifecycle messaging Create sales enablement materials including pitch decks, one-pagers, battle cards, click-through demos, and competitive assets Design, run, and synthesize customer and market research to uncover insights that inform positioning and GTM opportunities Partner with revenue teams to ensure messaging consistency across website, ads, lifecycle marketing, and email Track and communicate launch performance, customer feedback, and competitive changes
đ What You Bring Experience
3â6 years of experience, with 2â3 years in Product Marketing or a closely related role (e.g., Product Management, Customer Success, Sales Engineering, Growth Marketing, Competitive Intelligence) Experience working with product teams and translating product details into clear, compelling customer communications Direct customer-facing experience gained through conducting interviews, attending sales calls, or providing CS/implementation support Experience delivering meaningful contributions to product launches or major feature rollouts such as enablement, messaging, pitch decks, or campaigns
Skills
Strong written and verbal communication skills; exceptional ability to turn complex ideas into clear, customer-friendly stories Solid understanding of customer personas, buying journeys, and sales motions Strong collaborative nature and relationship-building across stakeholders; deep understanding of the various responsibilities of different internal teams Strong self-management skills to own timelines, feature release work-backs, and project prioritization Data-driven mindset; complete comfort deriving insights from multiple known sources of data, as well as ideating new methods for obtaining helpful data Familiarity with G-Suite, Notion, Figma, Slack, HubSpot, Google Analytics, Wynter, and Gong
Mindset
Intense curiosity about customers, markets, and motivations, not just features Bias towards ownership; dependable and self-motivated Thoughtful, detail-oriented, and precise
Bonus
Strong analytical/research background (STEM degree is a plus) Experience in B2B SaaS or high-growth technology companies Track record of success targeting multiple industries or personas Understanding of startup finance and equity Keen eye for all things design & comfort working with design agencies
⨠Why work at Pulley?
Weâve moved beyond early-stage uncertainty - Our product has traction and weâre building on a solid foundation, but weâre still early enough in our journey where your work will directly shape the companyâs trajectory as we scale. Make it easier for anyone to start a company - Founders turn bold ideas into reality - building things that might not exist otherwise. Starting a company is hard enough. Managing equity should be. Pulley exists to make equity management simpler, smarter, and more accessible for founders from day one. Work with a high-performing and passionate team - We value the concept of stunning colleagues and weâre thoughtful about creating a team that is excited about building a great company together. Here are our operating principles:
Principles over playbooks - Understand why strategies succeed or fail by asking questions. When you know the âwhyâ, you can adapt, innovate, and find new paths to success. Momentum over speed - Find the best path to deliver value. Build momentum to balance the short term wins vs longer term success. Good taste over data - Take bold bets and trust your instincts to find the unlikely bet. Ideas over egos - Let the best idea win, no matter where it comes from. Cultivate an environment where everyone feels empowered to speak up. Gladiator over spectator - Execute; donât just critique or ideate. Youâre the one putting in the work, sweating the details, and driving for results. Conviction over consensus - Have the courage to back your ideas strongly, even when they defy the status quo. Disagree and commit. Proactive over passive - Drive your own clarity and pull for context. Ask questions, dig deeper, and grasp the full picture.
đ Benefits
Competitive salary and equity Medical, Dental, and Vision insurance Unlimited PTO + Winter holiday break Parental leave Generous stipends for WFH, learning, wellness, and AI tools 401(k) match (US) / Pension match (Canada)
Annual Salary Range: $140,000 - $165,000 The range above reflects the typical salary range for this role. The final offer will depend on factors such as your experience, interview performance, level, and other considerations assessed during the hiring process.