Ensure all social content reinforces Arbitrum's core narrative. You will act as a brand partnerānot a service deskāguiding internal teams toward stronger storytelling and more effective channel use
Translate complex technical developments into clear, credible narratives, pushing colleagues to articulate the who and why behind every announcement
Partner across the organisation to shape how launches, partnerships, and research are communicated, ensuring a consistent voice across the product ecosystem
Develop and execute cross-platform growth plans for X, LinkedIn, and YouTube, balancing business-focused content with broader industry and cultural storytelling
Own the social content calendar and internal operations, editing and publishing high-stakes content that strengthens brand credibility
Leverage AI tools and automation to streamline publishing workflows, scaling high-quality content while maintaining elite editorial standards
Direct internal teams and agencies to produce high-fidelity assets, including video, motion graphics, and technical visuals
Stay embedded in the "meta", identifying the thought leaders and trends that matter across B2B LinkedIn and industry-focused X
Lead and mentor a team of community managers to ensure 24/7 coverage and aligned messaging across all global regions
Listen closely to the community and ecosystem participants, providing direct feedback to cross-functional teams to ensure our messaging remains relevant
What you'll need:
5+ years in social media marketing with direct experience in Web3
Proven track record building and scaling social media accounts (X, LinkedIn & YouTube) with measurable impact
Ability to turn complex technical concepts into accessible, compelling content for different audiences
Experience managing and/or mentoring team members, fostering a collaborative environment that drives team success
Highly organised with a excellent project management skills; thrives in a fast-paced, decentralised environment
Strong understanding of the key KOLs and industry players within the blockchain ecosystem
Perks:
Remote-first global workforce + soon to open NY office
Annual company offsite (last year, Bahamas!)
Opportunity for subsidized attendance to industry conferences
Medical, dental & vision coverage (US + some other countries)
401k retirement plan + company match (US only)
Home office set up / ergonomic equipment matching program
